What Is Pay Per Click?

Pay per click advertising on search engines allows you to choose keywords you would like your site to appear for when a search is performed. You decide how much you are willing to pay each time a person clicks on the search results. The more you are willing to pay per click, the higher your site will appear in the results for the keywords you choose.

PPC Marketing

Pros Of PPC Marketing

  • You only pay when a visitor clicks on your ad
  • No changes have to be made on the website
  • Easy to target specific keyword phrases and specific target audiences
  • Offers immediate results and immediate visitors

Cons Of PPC Marketing

  • Long term process
  • Complicated - involves many factors
  • Changes must be made to website, almost continuously
  • More difficult to target specific keyword phrases and specific geography
  • Pressure Washers and Accessories

Our Pay Per Click Process Involves:

Campaign Management

We will set up cmapaigns for the themes that you wish to market. We will continuously track and monitor your campaign, making changes and recommendations when needed.

Keyword Research

Our research reveals the best keywords to drive traffic to your website, based on your target market. When customers that are in your targeted location use words in their search that match your keywords, your name appears on the paid search results. When customers choose your ad, your website comes up and they are one step away from becoming a client.

Ad Design

We design compelling ads that will catch the attention of your potential client.

Landing Pages

We create a custom landing page for each campaign.

Pay Per Click Monthly Management Package for Small Businesses:

  • Monthly Management Fee: $150
  • Setup Fee: $300

PPC Marketing Program Includes

  • Initial Consultation
  • Account Set Up
  • 4 Adgroups
  • Keyword Research and Bid Management (up to 500 phrases)
  • Landing page creation (up to 4)
  • Google Analytics setup
  • Monthly Report
  • Continuous monitoring of your ppc campaign resulting in changes and recommendations as needed

If you have any questions about our PPC Marketing services, call us at 678-350-6745 today.

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