How Is Internet Marketing For Small Businesses Different?
One size does not fit all when it comes to Internet marketing. Every business is unique, especially small businesses and it's that uniqueness that must be marketed. But also, small businesses have certain needs that larger companies simply do not, at Eckweb, we work hard to meet those needs. Here's a list of what we think makes Internet marketing services different for small businesses.
Internet Marketing For Small Businesses Must Be Affordable!
In order for small businesses to participate in the exploding Internet Market, it's important that the fees they pay for the services are in line with their own profits.
Mid-size and large companies can afford the average SEO fees of $9000 and up to set up and several hundred dollars a month to maintain their websites, but these fees are next to impossible for many small businesses, including home based businesses.
Internet marketing for small businesses must, first and foremost be affordable. Affordable enough for the business to begin the process and affordable enough for the business to build on their website monthly which is an important part of Internet marketing.
Internet Marketing For Small Businesses Must Be Easy
Let's consider the facts...
1) Small businesses are usually run by 1-3 individuals.
2) Many small businesses do not have a department dedicated just to marketing.
3) Decisions and purchases in small businesses are almost always made by 1 person.
These facts tell us that small businesses require that their Internet marketing services need to be easily explained and easily undertaken.
As a result of working with so many small and home based businesses, Eckweb provides our customers with easy to understand explanations of the process that is involved in marketing websites on the Internet. In every step of the way, beginning with the proposal all the way through to the monthly reports we send to our clients, we try our best to explain each step that is taken in the Internet marketing campaign.
Internet Marketing For Small Businesses Must Be Effective
Small businesses, usually, cannot afford the luxury of mistakes when it comes to spending their dollars on services. If a marketing campaign fails, the effects are much more devastating on small businesses than on larger businesses with more expendable income.
Eckweb works with their clients to create the best possible Internet marketing campaign with the least amount of risk. Our keyword research process is aimed specifically at obtaining the most targeted Internet traffic so that each website receives the best possible chances of completing online sales from their Internet visitors.
Our Monthly Marketing reports provide each client with a NEW keyword phrase every month. This gives the client the opportunity to create articles, press releases and new website pages all centered around a targeted Internet audience!
We continuously provide each of our clients with updates and information on how their websites can improve and grow on the Internet. We believe that all business websites should bring in business!
If you have any questions about Internet Marketing For Small Businesses, contact us today!